What is Search Engine Optimization?

Traffic generation via SEO or search engine optimization is one of the least understood, yet effective traffic generation strategies in online marketing these days.

Are you using a website to promote your online business?  (If you said no, stop right here and go set it up NOW – your online business is useless without a lead capture/landing page!!!)

If so, you may have found yourself a bit frustrated – to say the least! – by how difficult it can be to generate targeted traffic to your website.

Many marketers launch websites (or just use their company duplicated site, which is also a huge no-no) with the “build it and they will come” mentality, thinking that simply having a site is the key to successful traffic and lead generation.
Unfortunately, no matter how much time or money you have sunk into your online presence, building a website is not enough.

In order to make your website truly work for you, you need to use search engine optimization (SEO) to get targeted traffic to your website

Search engine what?…
Q:  What is search engine optimization | SEO?
A:   Search engine optimization involves generating traffic to your site through being ranked high in search engines for your chosen keywords.

Q:  Why should you care?
A:   Search engine optimization robots look for keywords , and having them in your content will help your site to achieve a position high up on the search result rankings.

Think about the last time you did a Google search.

How many pages of results did you look at to find the information you wanted?
Chances are you didn’t look past the first page or two of results. If you are on page 4 of Google you might as well not exist.

The same is true with the vast majority of internet users — if they don’t find what they’re looking for on the first page, they usually either give up or try a different search phrase.

There are several good SEO keyword tools I use Wordtracker  to find keywords relevant to your business and generate more traffic for your site via search engine optimization.

Spend some time finding out what people are searching for in Google and other search engines… and use these keywords in your content.

This includes not only the text of your website, but also your image tags, title tags, and page descriptions.
It takes quite a bit of time to use search engine optimization to gain more traffic for your site — time that you would probably rather spend talking to prospects.

HOWEVER, by properly optimizing your site for search engines, you can generate targeted traffic much more effectively — and spend your time capturing email addresses through your autoresponder like Aweber, instead of hunting for those leads.
 

Customize WordPress

You may have gathered this is a WordPress blog.It is without doubt the best blogging platform.But you need to customize WordPress in order to make it search engine friendly.Do this and your blog hits will go through the roof.

I have used the Renegade System of Ann Sieg & Mike Klingler to build my online presence for both my MLM and affiliate marketing business.Now they offering training to you for free in how to customize WordPress using SEO plugins.

Don’t know what plugins are?Let Renegade trainer Steve Anderson guide you in adding plugins to your blog and t configure them for best SEO use.You can get the training by clicking here.

Steve really knows his stuff,so click on the link now and get your WordPress blog fined tuned for pulling in all that traffic.

Facebook training:the basics;home and profile page

Facebook is one of the four social media sites you need to build a presence on,if you are to reach out to your audience.Facebook differs from Twitter in that if you want to follow someone,they must approve you first.With Twitter you can follow anyone without their approval.

Nonetheless,Facebook allows you to tell the world more about yourself,so that people get to know you alot better than they do on Twitter.I am doing a series of videos on Facebook explaining how to use it and how it all works.The first is shown below.