Backlinking-strategies-that-work

Backlinking Strategies That Works

Building multiple backlinks to your website is vital if it is to rank highly on the search engines.One of the most popular methods is to write articles which can then be “spun” to produce even more versions.These are then posted in article directories which contain links back to your website.

The Google spiders see all these backlinks and start to rank your website.The problem is if you use one of these article submission sites then Google will see all these backlinks going to your site and know it’s unnatural.The use of these article submitters may therefore be counter productive.

The solution is to have a a tier of sites that point to your main site and have all the mass submitted articles point to this tier of sites.These are sites which have high Google ranking and can therefore handle and massive amount of inbound links.Google would have no problem with this.

Then you link from that tier of sites back to your main page so that the SEO linking can happen without Goole getting suspicious.The sites for this protective tier are

1. WordPress.com ( not WordPress.org where you have to pay for a domain name and hosting.)
2. Blogger.com-free and owned by Google.
3. Squidoo.com created by Seth Godin.
4. Hubpages has a PR of 6 and an Alexa ranking of 188 at the time of writing this article.

So now I have shown the reasons for this system let’s see how it works:

Create an article for your niche site.

You first write and article that is original or outsource this function if you are confident with this method.I use Elance.com when I outsource.You will need to find someone good to work with who has a strong track record in your niche.The article should be 400 to 600 words in length.Post this article to your blog and ensure is optimized for the search engines using All in One SEO plug in.

Set up your tier of website that surround your niche site.

These are the sites mentioned above and are all free.You will need to create content for each site and ensure there is a link back to your main site.You can re-use the same content as the article or blog post by creating a You Tube video which you can embed on the Squidoo/Hub page site with a hyperlink from You Tube.

Submit to the article directories

You do this using your article submission software.I use  Submityourarticle.com which spins your article first  then submits it over a number of days, the choice is yours as to how many days.All the big article directories are covered such as Ezine.com and GoArticles.com.

Make sure these article link to your Squdioo,Hubpage WordPress.com and Blogger.com pages NOT your niche site.

Rinse and repeat

Go back to step one and start again.The whole process will take some time unless you outsource and for me is all free except the article submitter software which is a paid service.

Tel me what your strategies are to get backlinks  by leaving a comment and let’s see who’s got the best system.

Re-engineering the same article

1. We all know that to be be on the first page of Google we need to have lots of back links to our sites.One of the best ways of getting those backlinks is through article writing.Ezine.com is the daddy of them all. You write an article and then use the resource box to link back to your website or lead capture page.

The trouble is you need lots of articles to get up the rankings and it’s hard to think of new things to say.

To over come this problem what you can do is say the same thing in several articles, but in a slightly different way.So consider the problem you are offering a solution to in your article, then present it in the ways I’ve shown below.

1. Your top ten tips on how to solve the problem.
2. Frequently asked questions about the problem.Answer them.
3. A  How to list which solves the problem.
4. Common mistakes and errors  made by people in trying to solve this problem and how they can be avoided.
5. 5 steps to solve the problem.
6. Myths about this problem.
7. Rules about this problem.
8. Stories about this problem and how the problem was overcome.
9. Checklist of the things to do to solve the problem.
10. The warning sign that this problem might be heading your way and how it can be avoided.

See how you can take just one article and turn it into 10.No need to think of fresh content just say it slightly differently.

Lead Generation:getting noticed by the search engines

Lead generation.We all want more leads.

To get those leads we must show up on the search engines,because if you are not known by the search engines, you are invisible on the internet.

You can create the best website there is,with hugely compelling copy but it will count for nothing if the Google,MSM and Yahoo spiders have not had a look at your site.

So how do you get search engine rankings?You need two things:keywords and backlinks.

Think about what you do when you search for something on the internet.You go to Google and type in a word or phrase in the search box.

Then Google goes and finds sites that have that word or phrase on their site.

So the first thing you need to know is what words or phrases people are using to find things on the internet.

To help you with that process Google has developed it’s own keyword tool which you can find here.Type in a word that you think relates to the central theme of your site and Google will show you how many times a day that word typed into Google.Not only that it will list variations of that word.The trick then is to use this list to create web pages n your site.

Take one keyword and make it the main subject of that page.In this way you are more likely to be ranked high on the search engines as Google puts the most relevant pages to that keyword at the top of the list.

If you want an even deeper list of keyword I recommend Wordtracker that also offers a free keyword tool  here.

Then keep adding pages to your website or blog using a different keyword for each page.This is part one of your search engine optimization strategy for lead generation.

The second part is backlinks.

Backlinks are links on other websites that link back to your website.The more you have the better.But they have to be a certain type of backlink.

You must link back to your site from a site that is well regarded by Google.An example would be Squidoo.com which is a free web page creation tool that is well regarded by Google.You can see here a live Squidoo page on lead generation online .Create valuable content on your Squidoo lens then link to your web page or lead capture page.This will raise the status of your page on Google and get it higher up the search engine rankings.

Ideally you want to have one way links from the page that has high ranking back to your page,but not the other way.Google gives greater importance one way links.With two way links Google thinks you may have an agreement with the website owner of the other site to exchange links in order to lift rankings.

You can go on the internet and find these link exchange “farms” where people just exchange links with each other often between sites that have no relevance to each other.

Look for quality links and this will boost your search engine rankings.

Have a great day

Andrew Collinson

If you want to learn more about lead generation and search engine optimization I recommend the Renegade University which you can find here